WHO WE ARE

SavvyInsider.com is a sophisticated, cultural web magazine and lifestyle resource for single men and women.

WHY ADVERTISE

Advertisers love SavvyInsider.com because it reaches a national audience of influential singles at low ad rates.

READER PROFILE

SavvyInsider.com readers are discerning single men and women nationwide. The core market is predominantly ages 22-49, highly educated, socially driven, culturally involved, and interested in world issues. They actively seek to enrich their lives, have disposable funds, purchase online, are technically literate, and use the Internet to source news and information.

IMPACT

SavvyInsider.com has received praise for its excellence in content, tone, and design, and particularly its unique approach to the singles culture. Our readers have compared the magazine to Slate and GQ, and Yahoo! Personals and the Los Angeles Times have contacted us to publish their articles to reach our valuable audience.

SavvyInsider.com's distinctive lifestyle approach, which speaks to, engages, and elevates the total world environment in which singles live, is altering the media dynamics of the singles community.

Having only launched this lifestyle format in July 2005, our traffic rank has already increased by 269,700; our reach has increased 115%; and page views have averaged a minimum of 5 per reader between August and October 2005.

AD SPECS

SavvyInsider.com ads are located at the top of each page and along the right column. We offer the following standard banner ad sizes: 468x60, 120x600 and 125x125.

Ads must be compatible across all browsers, and open a new window upon form submission. Include live linking URL.

WE ACCEPT THE FOLLOWING CREATIVE FORMATS

At this time, we accept creative in either GIF or JPEG format.

Maximum size: 12k

Creative Modifications

When necessary, SavvyInsider.com may make the following modifications to a creative:

• Change the name of the file.


• Add a re-direct to our servers to the click-thru URL so that our ad server can count clicks.


• Add a command to open a new browser window when users click.

Counting Impressions & Clicks

SavvyInsider.com counts impressions only when a creative is viewable in a user's browser.

PLEASE CONTACT US TO ADVERTISE OR FOR MORE INFORMATION